# Territory Manager at Scotch

Territory Manager at Scotch in NYC. Posted October 26, 2026.

- Company: Scotch
- Location: NYC
- Posted: 2026-10-26
- Apply: https://job-boards.greenhouse.io/scotch/jobs/5464270008
- Source: https://jobmagic.ai/jobs/territory-manager-scotch-ed9evm

## Requirements

- Proven sales experience in SMB technology or the beverage alcohol industry
- Confidence selling to and communicating with small business owners
- Self-starter mentality with a track record of hitting and exceeding targets
- Comfort in an autonomous, performance-driven environment
- Genuine enthusiasm for technology and modern sales enablement tools
- Experience working in the retail liquor or broader BevAlc space
- Must be based in the NYC area

## Description

**About Us**

Scotch is building the next-generation operating system for beverage alcohol retailers — combining POS, payments, back office, and e-commerce into a platform purpose-built for liquor stores.

We’re modernizing one of the oldest industries in the world: the $1.6T beverage alcohol market. Our platform helps retailers run more efficiently through streamlined payments, inventory management, reporting, and day-to-day operations.

Our founding team includes leaders from Skupos (acquired in 2023), Drizly (acquired by Uber), and engineering leaders from top technology companies. We’ve raised $28M from VMG, First Round, Lerer Hippeau, Watchfire, and Toba Capital, alongside angels including the founder of Drizly and early executives from Toast. Forbes has recognized Scotch as a leader in the liquor retail technology space.

**Position Overview**

Scotch is seeking a Sales Director to help liquor stores across the country modernize their operations. You'll be selling a full operating system — hardware, software, payment processing, and e-commerce — to small business owners who are ready to leave outdated technology behind. This is a high-activity, high-reward role at a fast-moving company with real upside.

**Key Responsibilities**

- Sell the Scotch POS and operating system to liquor store owners

- Own a mix of inbound and outbound activity, calling on stores five days a week

- Serve as the trusted technology expert for your buyers — small business owners — helping them understand how Scotch saves time and grows profit

- Collaborate with the onboarding and support team post-close to ensure smooth merchant transitions, stepping in as needed on your own deals

**Qualifications & Skills**

- Proven sales experience in SMB technology or the beverage alcohol industry

- Confidence selling to and communicating with small business owners

- Self-starter mentality with a track record of hitting and exceeding targets

- Comfort in an autonomous, performance-driven environment

- Genuine enthusiasm for technology and modern sales enablement tools

- Experience working in the retail liquor or broader BevAlc space

- Must be based in the NYC area

**Nice to Haves**

- Existing relationships in the retail liquor or broader BevAlc space

- Experience selling hardware + software bundles or multi-product platforms

- Familiarity with POS, payments, or e-commerce solutions

**Compensation & Benefits**

- $150,000 OTE ($100k base + $50k uncapped commission)

- Competitive equity package

- Comprehensive medical, dental, and vision coverage — 75% premium covered for employees

- Company-sponsored 401(k)

- Unlimited flexible PTO — we actively encourage you to use it

**Why Scotch?**

- **Be part of something early:** Join a category-defining company with real momentum and room to shape how we go to market

- **Sell a product people need:** Liquor store owners have been underserved by technology for decades — you're bringing them something genuinely better

- **Grow with the company:** As Scotch scales, so do the opportunities — in comp, scope, and responsibility

- **Win with a great team:** Low ego, high output, no assholes — a culture built to attract and keep top performers

*Scotch is an equal opportunity employer. We value diverse perspectives and are committed to creating an inclusive environment for all employees.*