# Senior PPC Specialist at DistantJob

Senior PPC Specialist at DistantJob in Remote. Remote, full-time. Posted May 16, 2025.

- Company: DistantJob
- Location: Remote
- Workplace: Remote
- Job type: Full-time
- Experience: 2+ years
- Posted: 2025-05-16
- Apply: https://job-boards.greenhouse.io/distantjob/jobs/7986886002
- Source: https://jobmagic.ai/jobs/senior-ppc-specialist-distantjob-z0bj0n

## Requirements

- 2-5+ years of hands-on experience managing Google Ads campaigns (Search, Shopping, P-Max) and Google Tag Manager
- Demonstrated proficiency with bid automation strategies (Target ROAS, tCPA), audience segmentation, and feed management
- Proven track record of meeting or exceeding aggressive CAC, ROAS, or revenue goals in both B2B and B2C environments
- Strong analytical capabilities with expertise in Excel, Looker/Power BI, and performance analysis
- Growth mindset with a commitment to iteration, documentation, and knowledge sharing
- Excellent communication skills with the ability to translate technical concepts for non-technical stakeholders
- Bachelor's degree in Marketing, Business, or related field (or equivalent practical experience)

## Description

*Looking for someone who knows that PPC doesn't stand for 'Pretty Please Click' but can make people do exactly that!*

We're seeking a results-driven Senior PPC Specialist to join our client's digital marketing team. You'll develop and execute high-performance paid search and social campaigns in this role that drive measurable business outcomes. You'll be responsible for strategy development, campaign optimization, data analysis, and cross-functional collaboration to achieve our marketing objectives.

**
Key Responsibilities**

- **Strategy & Planning**

- Build full-funnel paid search and social strategies aligned with pipeline, CAC, and LTV targets

- Size opportunities and forecast ROI for campaign initiatives

- Create effective account structures and roadmaps for performance improvement

**Execution & Optimization**

- Launch, monitor, and A/B test campaigns across Google, Microsoft, and emerging platforms

- Drive continuous improvement in CTR, CVR, ROAS, and impression share

- Optimize budget allocation and implement new platform features

**Analysis & Insight (about 15% of your time)**

- Use GA4 and Looker to identify performance trends and actionable insights

- Translate complex data into compelling narratives for senior leadership

- Develop reporting that highlights key metrics and opportunities

**Collaboration & Innovation (about 10% of your time)**

- Partner with Creative on ad copy and visual concepts

- Coach junior team members on PPC best practices

- Recommend new tools, betas, and channels worth piloting

**
Qualifications**

- 2-5+ years of hands-on experience managing Google Ads campaigns (Search, Shopping, P-Max) and Google Tag Manager

- Demonstrated proficiency with bid automation strategies (Target ROAS, tCPA), audience segmentation, and feed management

- Proven track record of meeting or exceeding aggressive CAC, ROAS, or revenue goals in both B2B and B2C environments

- Strong analytical capabilities with expertise in Excel, Looker/Power BI, and performance analysis

- Growth mindset with a commitment to iteration, documentation, and knowledge sharing

- Excellent communication skills with the ability to translate technical concepts for non-technical stakeholders

- Bachelor's degree in Marketing, Business, or related field (or equivalent practical experience)

**
Bonus Skills**

- Experience managing paid social campaigns across multiple platforms (LinkedIn, Meta, TikTok, Reddit)

- Proficiency with Microsoft Advertising platform and strategies

- Technical capabilities with scripting languages (Google Ads Scripts, SQL, Python)

- Experience with marketing automation platforms and CRM integration

- Industry certifications (Google Ads, Analytics, Meta Blueprint, etc.)

**
What We Offer**

- Collaborative and innovative work environment

- Opportunity to work with diverse clients

- Work methodology that involves not letting clients take command of the creative process (rare, huh?)

- Career advancement pathways

If you meet these qualifications and are ready to contribute your expertise to a dynamic team, we encourage you to apply!