# Performance Marketer, Paid Growth (Consumer Apps) at Clera

Performance Marketer, Paid Growth (Consumer Apps) at Clera in San Francisco. On-site, full-time. Posted November 5, 2026.

- Company: Clera
- Location: San Francisco
- Workplace: On-site
- Job type: Full-time
- Experience: 1+ year
- Posted: 2026-11-05
- Apply: https://jobs.ashbyhq.com/clera/fc4f063d-a768-4e5d-b40a-7159633f202e/application
- Source: https://jobmagic.ai/jobs/performance-marketer-paid-growth-consumer-apps-clera-6vpb1t

## Requirements

- Approximately 1 to 5 years of experience, with hands-on experience managing real-budget Meta or TikTok consumer app or app-install campaigns in Ads Manager.
- Ability to write ad hooks and copy, run high-volume creative tests, adapt UGC into ads, and brief creators.
- Comfort with campaign data, mobile attribution, and downstream activation metrics, using tools such as AppsFlyer, SKAdNetwork, PostHog, SQL, or the Ads API.
- Experience growing a subscription app with real users and published CPI results is a plus.

## Description

### About the Role

Own paid acquisition for a consumer app, with responsibility for growth across its launch and future apps. You will work hands-on across campaign management, creative testing, and mobile attribution to drive efficient user activation.

### What You'll Do

- Manage Meta and TikTok campaigns day to day, including audiences, offers, budgets, and decisions to pause or scale.

- Turn user-generated content into ads, brief creators, and produce a steady volume of creative variants, using AI tools where useful.

- Track performance beyond the click with mobile attribution and analytics tools, optimizing for CPI and cost per activated couple.

- Assess each test within 24 to 48 hours and share a weekly performance readout.

- Work toward a target of approximately $2 CPI at scale for the November App Store push.

### What We're Looking For

- Approximately 1 to 5 years of experience, with hands-on experience managing real-budget Meta or TikTok consumer app or app-install campaigns in Ads Manager.

- Ability to write ad hooks and copy, run high-volume creative tests, adapt UGC into ads, and brief creators.

- Comfort with campaign data, mobile attribution, and downstream activation metrics, using tools such as AppsFlyer, SKAdNetwork, PostHog, SQL, or the Ads API.

- Experience growing a subscription app with real users and published CPI results is a plus.

### Location

On-site in San Francisco, California, or Palo Alto, California, or remote within the United States.