# Lifecycle Automation Specialist at JustMarkets

Lifecycle Automation Specialist at JustMarkets in Europe. Posted August 14, 2026.

- Company: JustMarkets
- Location: Europe
- Experience: 3+ years
- Posted: 2026-08-14
- Apply: https://job-boards.eu.greenhouse.io/justmarkets/jobs/4948728101
- Source: https://jobmagic.ai/jobs/lifecycle-automation-specialist-justmarkets-z65bw7

## Requirements

- At least 3+ years of hands-on experience with B2C focus in designing and building event-driven automated workflows using modern CRM/ESP tools
- Proven experience executing multi-channel messaging strategies across Email, mobile/web Push, In-App messaging
- Deep understanding of how behavioral event data moves (JSON payloads, Webhooks, REST APIs, custom user attributes)
- Solid grasp of domain authentication protocols (SPF, DKIM, DMARC), IP warming strategies, spam filter mechanics, and inbox placement monitoring tools
- Proficiency in HTML/CSS for responsive email layout debugging and experience using dynamic scripting languages to personalize content based on user data
- Strong build retention cohorts, and analyze funnel performance using analytics platforms
- Proven experience in conceptualizing funnel logic and executing lifecycle campaigns across multiple stages (e.g. Onboarding, Retention, Churn Prevention, Reactivation); conceptualize funnel logic; event mapping experience
- Ability to formulate structured hypotheses and conduct rigorous A/B tests
- Advanced segmentation expertise
- Meticulous attention to detail, empathy for the trader journey, data curiosity and experimentation mindset, cross-functional collaboration skills, proactive troubleshooting, and a balance of speed and systemic quality
- Upper Intermediate English level

## Description

### **Lifecycle Automation Specialist (Clients)**

We are looking for a **Lifecycle Automation Specialist (Clients)** to join our Marketing department. The core role mission is to building and continuously optimizing full-cycle automated communication funnels (Email, App/Web Push, In-App) to drive LTV growth and reduce churn rate.

### **Responsibilities**

- Map and refine the end-to-end client lifecycle journey based on trading behavior, deposit history, risk tolerance, and platform engagement; create dynamic user segmentations based on real-time event tracking

- Design, build, and deploy automated trigger workflows and drip campaigns using modern CRM/Lifecycle tools; Reviewing and evaluating content from a Retention Marketing perspective within the scope of assigned campaigns

- Cross-functional collaboration with Data/BI/Engineering, Product, and Marketing teams to design compelling promotional offers, ensure accurate behavioral event tracking in the CRM, and implement advanced personalization logic using dynamic tags

- Set up structured A/B and multivariate tests for copy, send times, channel preferences, and incentives; track and report on lifecycle KPIs

- Ensure deliverability hygiene (IP warming, domain health, unsubscribe management) and partner with Legal and Compliance to align communications with regulations (GDPR, CAN-SPAM, local frameworks)

- Hands-on work with HTML/CSS templates, adapting responsive designs across diverse devices, and setting up dynamic content for specific audience segments.

- Regular monitoring of retention metrics, analyzing retention trends, and researching bottlenecks in user burnout and fatigue.

- Competitive analysis to track competitor messaging strategies and identify best practices within our niche.

- Preparing and launching regular and special promotional campaigns in compliance with brand guidelines, layout standards, and legal compliance - acting as a backup specialist

### **Requirements**

- At least 3+ years of hands-on experience with B2C focus in designing and building event-driven automated workflows using modern CRM/ESP tools

- Proven experience executing multi-channel messaging strategies across Email, mobile/web Push, In-App messaging

- Deep understanding of how behavioral event data moves (JSON payloads, Webhooks, REST APIs, custom user attributes)

- Solid grasp of domain authentication protocols (SPF, DKIM, DMARC), IP warming strategies, spam filter mechanics, and inbox placement monitoring tools

- Proficiency in HTML/CSS for responsive email layout debugging and experience using dynamic scripting languages to personalize content based on user data

- Strong build retention cohorts, and analyze funnel performance using analytics platforms

- Proven experience in conceptualizing funnel logic and executing lifecycle campaigns across multiple stages (e.g. Onboarding, Retention, Churn Prevention, Reactivation); conceptualize funnel logic; event mapping experience

- Ability to formulate structured hypotheses and conduct rigorous A/B tests

- Advanced segmentation expertise

- Meticulous attention to detail, empathy for the trader journey, data curiosity and experimentation mindset, cross-functional collaboration skills, proactive troubleshooting, and a balance of speed and systemic quality

- Upper Intermediate English level 

### **Will be a plus**

- Experience executing synchronized messaging strategies across SMS, and Messengers (WhatsApp/Telegram)

- Fintech/Financial product domain experience

- Understanding of how AI tools and automation can be leveraged to streamline routine in retention

### **We offer**

- Direct ownership of the automation and communications architecture

- Opportunity to directly drive Retention & LTV and test hypotheses with full autonomy and zero micromanagement

- 20 paid vacation days per year

- 10 paid sick leave days per year

- Public holidays as per the company's approved Public holiday list

- Medical insurance

- Opportunity to work remotely

- Professional education budget

- Language learning budget

- Wellness budget (gym membership, sports gear, and related expenses)