# General Manager, Ever - Costa Mesa at Ever General Manager, Ever - Costa Mesa at Ever in Costa Mesa, CA. Hybrid, full-time, paying $130k–$155k. Posted July 8, 2026. - Company: Ever - Location: Costa Mesa, CA - Workplace: Hybrid - Job type: Full-time - Pay: $130k–$155k - Experience: 5+ years - Posted: 2026-07-08 - Apply: https://job-boards.greenhouse.io/ever/jobs/5305401008 - Source: https://jobmagic.ai/jobs/general-manager-ever-costa-mesa-ever-adrny8 ## Requirements - Leadership Experience: 5–8 years of senior leadership managing multiple functional verticals in a high-volume, consumer-facing operation. - Sales & F&I Ownership: Direct experience owning both Sales and F&I performance with fluency in front-end and back-end margin mechanics at the deal level. - BDC Background: Proven track record leading a BDC or inside sales function with measurable accountability to lead conversion and pipeline metrics. - Industry Background: Experience in automotive retail or direct-to-consumer vehicle operations. Familiarity with the DTC operating model and its demands is strongly preferred. - DMS Proficiency: Hands-on experience with CDK, Reynolds & Reynolds, or a comparable dealership management system. - Title & Registration: Experience managing business office and title functions, including multi-state or complex regulatory environments. - Team Building: Track record of hiring, developing, and managing performance to clear, documented standards. - EV Knowledge: Working knowledge of or demonstrated interest in the EV market and its operational differences from traditional automotive retail. - Customer Experience: Build a world class sales organization that meets or exceeds customer expectations and keeps customers enthusiastic about the brand. - Escalations Experience: Own the customer escalation funnel addressing customer concerns at the root cause, and leaving customers happy and satisfied with exceptional outcomes. ## Description **General Manager, Ever - Costa MesaAbout Us** Ever is building the future of auto retail. As the first AI-native auto retail platform, we are building the next $100B+ automotive business, starting with electric vehicles. Our AI-native product and operations power our full-stack auto retail business, serving EV buyers and sellers across the nation, both online and offline. **About the Role** The General Manager is the senior operational leader at Ever’s Costa Mesa hub. You will own the full customer-facing deal lifecycle —from first contact through funding and title — and be accountable for the performance, culture, and daily execution of four verticals: Sales, BDC, Finance & Insurance, and Business Office / Title & Registration. This role reports directly to the VP of Operations and requires a full-time, on-site presence at the Costa Mesa hub. **Key ResponsibilitiesSales Leadership** - **Deal Volume & Margin: **Own retail deal volume targets for the Costa Mesa market. Hold the Sales Manager and consultants accountable to closing ratios, front-end margin per unit, and customer experience scores. - **Sales Process: **Drive a consistent process from lead to delivery. Monitor pipeline health, stage-by-stage conversion, and days-to-close across the team. - **Deal Quality: **Review deals in progress and post-close for margin integrity, proper structure, and adherence to process. Coach the Sales Manager on unit economics and objection handling. - **Funnel Gaps: **Identify and address breakdowns in the sales funnel before they become systemic issues. **BDC & Lead Operations** - **Pipeline Performance: **Oversee BDC inbound and outbound pipeline. Hold the BDC Manager accountable to contact rate, appointment set rate, and show rate. - **CRM & Process Hygiene: **Ensure lead routing, CRM data integrity, and scripting are up to date and consistently applied across the team. - **Alignment: **Partner with pricing and inventory functions to align lead flow and vehicle positioning with BDC capacity and conversion performance. **Finance & Insurance (F&I)** - **Back-End GPU: **Own back-end gross profit per unit targets across product penetration, financing conversion, and chargeback rate. - **Compliance: **Ensure every deal meets lender guidelines, state regulations, and internal compliance standards. Deal-level compliance is non-negotiable. - **Leading Indicators: **Monitor funding time, deal kickbacks, and stipulation clearance rates as the primary health signals for F&I operations. - **Capacity & Structure: **Identify constraints in F&I staffing or role definition and escalate to the VP of Operations before they affect throughput. **Business Office / Title & Registration** - **SLA Performance: **Ensure title and registration processing meets defined SLA targets. Track deal completion rate and exception volume on a weekly basis. - **Handoff Ownership: **Own the Finance-to-Business-Office handoff as a documented, zero-ambiguity process. Resolve title issues and lien payoffs without allowing them to delay funding. - **State Compliance: **Maintain awareness of title and registration requirements across all active states relevant to SF hub transactions. **Execution & Accountability** - **Weekly Reviews: **Run structured weekly reviews with team leads. Use data to diagnose trends, assign corrective action, and track resolution. - **Target Translation: **Convert company-level targets — GPU, deal volume, margins — into vertical-specific goals with defined owners and timelines. - **Programmatic Initiatives: **Drive SOP implementations, system rollouts, and process improvements from design through full team adoption. - **P&L Accountability: **Own the SF hub’s gross profit contribution. Understand and manage all operational levers that affect it. - **Culture: **Set the standard for how the team operates, handles pressure, escalates problems, and serves customers. **What You Are Responsible ForPerformance Metrics** - **GPU: **Front-end and back-end gross profit per unit; blended GPU across all closings at or above target. - **Volume & Velocity: **Deal volume, close rate, days-to-fund, stip clearance rate, and BDC appointment-to-show conversion. - **Compliance Metrics: **Chargeback rate and title completion rate maintained within defined thresholds. **Sales goals: Including sales volume and customer sentiment.Team & Org Health** - **Headcount & Performance: **Staffing, performance management, and retention across all four verticals. Regular 1:1s and documented coaching for all direct reports. - **Hiring & Ramp: **Ensure key roles are filled and ramp-ready before gaps become operational constraints. **Process & Compliance** - **SOP Adherence: **Enforce and continuously improve processes across Sales, BDC, F&I, and Business Office. - **Deal Integrity: **Lender compliance, state title and registration requirements, CDK data accuracy, and contract packaging — end-to-end. **Qualifications & Experience** - **Leadership Experience: **5–8 years of senior leadership managing multiple functional verticals in a high-volume, consumer-facing operation. - **Sales & F&I Ownership: **Direct experience owning both Sales and F&I performance with fluency in front-end and back-end margin mechanics at the deal level. - **BDC Background: **Proven track record leading a BDC or inside sales function with measurable accountability to lead conversion and pipeline metrics. - **Industry Background: **Experience in automotive retail or direct-to-consumer vehicle operations. Familiarity with the DTC operating model and its demands is strongly preferred. - **DMS Proficiency: **Hands-on experience with CDK, Reynolds & Reynolds, or a comparable dealership management system. - **Title & Registration: **Experience managing business office and title functions, including multi-state or complex regulatory environments. - **Team Building: **Track record of hiring, developing, and managing performance to clear, documented standards. - **EV Knowledge: **Working knowledge of or demonstrated interest in the EV market and its operational differences from traditional automotive retail. - **Customer Experience:** Build a world class sales organization that meets or exceeds customer expectations and keeps customers enthusiastic about the brand.  - **Escalations Experience:** Own the customer escalation funnel addressing customer concerns at the root cause, and leaving customers happy and satisfied with exceptional outcomes. **Location** - **Costa Mesa, CA — On-Site Required. **No remote or hybrid arrangements. Availability required during high-volume periods, weekend hours, and month-end close. **Compensation & Benefits** - **Base Salary: **$130,000 – $155,000 depending on experience. - **Annual Performance Bonus:  **15% – 25% of base salary, paid annually based on KPI attainment across GPU, deal volume, team development, and operational compliance. - **Total Target Compensation: **$156,000 – $201,500+. - **Benefits: **Comprehensive medical, dental, and vision coverage; 401(k); stock options; PTO and sick time. Based out of San Francisco and expanding nationwide, we are backed by leading investors and led by former tech & automotive professionals from Uber, Tesla, Rivian, Lithia, Penske, Carvana, Lyft, Meta, J.P. Morgan, BCG, and more. After our recently completed Series A financing, we have raised $100M in total equity and debt funding. We are growing rapidly and actively recruiting exceptional talent to join our mission of building the next-generation auto retail platform. Learn more about us at evercars.com.