# Assistant Influencer Marketing Manager at CASETiFY

Assistant Influencer Marketing Manager at CASETiFY in Shanghai, China. Full-time. Posted October 23, 2026.

- Company: CASETiFY
- Location: Shanghai, China
- Job type: Full-time
- Experience: 3+ years
- Posted: 2026-10-23
- Apply: https://job-boards.greenhouse.io/casetify/jobs/6233106004
- Source: https://jobmagic.ai/jobs/assistant-influencer-marketing-manager-casetify-1bm49h

## Requirements

- Bachelor's Degree in Marketing, Communications, or related field
- At least 3 years of experience in influencer marketing (experience with fashion/ trendy/ beauty FMCG is a huge plus).
- Deep understanding of the Chinese social media ecosystem (Xiaohongshu, Douyin, Weibo, Bilibili) and agency/MCN operation models.
- Proven ability to manage and negotiate high-value KOL/agency deals and contracts.
- Strong data analytical skills, with the ability to integrate KOL organic performance data with paid media amplification results to evaluate true campaign ROI and drive holistic marketing insights.
- Experience leading teams and managing multiple campaigns simultaneously.
- Excellent project management and organizational skills.
- Passion for influencer culture and staying ahead of fast-paced industry trends.

## Description

**Job description：China KOL Strategy & Market Execution**

- Lead China influencer marketing campaigns with a strong focus on local cultural trends, dynamic social media platforms (Xiaohongshu, Douyin, etc.).

- Identify, build, and maintain strong relationships with top-tier KOLs, trendsetters, and KOL agencies to ensure the brand stays culturally resonant and highly visible among the target audience.

- Analyze campaign data and provide actionable insights to optimize KOL partnerships, seeding conversion, and content performance.

**Influencer seeding program**

- Develop and scale a robust seeding program to generate continuous organic buzz.

- Manage the end-to-end seeding logistics, from influencer identification and personalized outreach to product delivery and content tracking, ensuring a high ROI on product investments.

- Cultivate long-term, organic relationships with creators to convert them into genuine brand advocates.

**Leadership and team management**

- Lead and empower a team to provide guidance, mentorship, and foster a collaborative, agile, and high-performing environment.

- Act as the core lead for China influencer initiatives, working closely with the cross-functional and the global team to ensure local strategies align with the brand’s vision while being perfectly tailored for the Chinese market.

**Qualifications**

- Bachelor's Degree in Marketing, Communications, or related field

- At least 3 years of experience in influencer marketing (experience with fashion/ trendy/ beauty FMCG is a huge plus).

- Deep understanding of the Chinese social media ecosystem (Xiaohongshu, Douyin, Weibo, Bilibili) and agency/MCN operation models.

- Proven ability to manage and negotiate high-value KOL/agency deals and contracts.

- Strong data analytical skills, with the ability to integrate KOL organic performance data with paid media amplification results to evaluate true campaign ROI and drive holistic marketing insights.

- Experience leading teams and managing multiple campaigns simultaneously.

- Excellent project management and organizational skills.

- Passion for influencer culture and staying ahead of fast-paced industry trends.